Last updated: 20/04/2026

1. Introduction

Welcome to abodemidlands.co.uk (“we,” “our,” or “us”). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

By using our website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We may collect and process the following types of personal data:

a. Information you provide directly

Name

Email address

Phone number

Property preferences or enquiry details

Any information submitted via forms or email

b. Information collected automatically

IP address

Browser type and version

Pages visited and time spent on site

Device type

Cookies and usage data

3. How We Use Your Information

We use your information to:

Respond to enquiries and provide requested services

Manage property listings and customer relationships

Improve our website and user experience

Send relevant communications (if you opt in)

Comply with legal obligations

4. Legal Basis for Processing (UK GDPR)

We process personal data under the following lawful bases:

Consent – where you have given clear permission

Contract – to fulfil obligations related to services

Legitimate interests – to operate and improve our business

Legal obligation – to comply with applicable laws

5. Sharing Your Information

We do not sell your personal data. However, we may share it with:

Service providers (e.g., website hosting, CRM systems)

Professional advisors (legal, accounting)

Regulatory authorities when required

All third parties are required to respect the security of your personal data.

6. Data Retention

We retain your personal data only as long as necessary to:

Fulfil the purposes outlined in this policy

Meet legal, accounting, or reporting requirements

7. Your Data Protection Rights

Under UK data protection law, you have the right to:

Access your personal data

Request correction of inaccurate data

Request deletion of your data

Object to processing

Request restriction of processing

Request data portability

To exercise any of these rights, please contact us using the details below.

8. Cookies

Our website uses cookies to enhance your browsing experience.

You can control or disable cookies through your browser settings. For more details, please refer to our Cookie Policy (if applicable).

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction.

10. Third-Party Links

Our website may contain links to other websites. We are not responsible for the privacy practices of external sites. We encourage you to read their privacy policies.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: [email protected]

Address: Racecourse Chambers, Town Meadows Way, Uttoxeter, ST14 8EW

Phone: 01283 845888

13. Complaints

If you are not satisfied with how we handle your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

https://www.ico.org.uk